Privacy Policy

Last updated: 29 October 2026

This Privacy Policy explains how Checkyourdrink Ltd ("CYD", "we", "us" or "our") collects, uses, stores and protects your personal information when you visit our website, purchase our products or contact us.

We are committed to protecting your privacy and handling your personal information responsibly and in accordance with applicable UK data protection legislation.

1. Who we are

Checkyourdrink Ltd is the data controller responsible for your personal information.

  • Company name: Checkyourdrink Ltd
  • Company registration number: 08035495
  • Registered office: Suite 7.2, The Adelphi Mill, Grimshaw Lane, Bollington, Macclesfield, SK10 5JB, United Kingdom
  • ICO registration number: ZB121243
  • Website: www.checkyourdrink.co.uk
  • Email: info@checkyourdrink.co.uk

2. Information we collect

We may collect the following personal information.

When you place an order:

  • Your name and contact details
  • Billing and delivery addresses
  • Email address and telephone number
  • Order history and transaction details

Payment information is processed securely by our payment providers. We do not receive or store your full payment card details.

When you contact us:

  • Your name and contact details
  • Your enquiry, correspondence and any information you choose to provide

When you use our website:

  • IP address and device information
  • Browser type and website activity
  • Cookies and similar technologies, as described below

Sensitive information

We do not ask for sensitive information, such as details about your health or a crime you may have experienced. If you choose to include it when you contact us, for example to describe a suspected drink-spiking incident, we will:

  • use it only to respond to your enquiry, on the basis of your explicit consent;
  • limit access to the people who need it;
  • never use it for marketing;
  • delete it once your enquiry is resolved.

If you need urgent help, please contact the police or emergency services rather than us.

3. How we use your information

We use personal information to:

  • Process, fulfil and deliver orders
  • Communicate with customers about purchases and enquiries
  • Provide customer service and resolve complaints
  • Maintain business, accounting and tax records
  • Protect our website and prevent fraud
  • Improve our products and services
  • Send product information or marketing communications where permitted by law

Our lawful bases for processing personal data include performance of a contract, compliance with legal obligations, our legitimate business interests and consent where required.

Where we rely on legitimate interests, these include responding to enquiries, protecting our business, maintaining customer relationships and improving our services.

4. Marketing communications

If you contact us about our products, we may respond to your enquiry and provide the information you have requested.

We may send you marketing emails about our products if you have consented. We may also email you about similar products if you have bought from us, or asked about buying from us, and did not opt out at the time. This is known as the "soft opt-in" under the Privacy and Electronic Communications Regulations.

Every marketing email includes an unsubscribe link. You have an absolute right to object to direct marketing at any time, free of charge, by unsubscribing or emailing info@checkyourdrink.co.uk. We will stop as soon as we receive your request.

5. Sharing your information

We may share your personal information with trusted third-party service providers where necessary to operate our business, fulfil orders and provide our services. These may include:

  • E-commerce platforms and payment processing providers
  • Warehousing, fulfilment and delivery companies
  • Website hosting, IT, accounting software and communications providers
  • Professional advisers, including accountants and legal advisers

We only share information appropriate to the services being provided. We require service providers acting on our behalf to handle personal information securely and in accordance with applicable data protection legislation.

Some providers may process personal information for their own lawful purposes, as explained in their respective privacy policies.

We may also disclose information to regulatory authorities or law enforcement agencies where required by law.

We do not sell your personal information to third parties.

6. International data transfers

Some of our technology and service providers may process personal information outside the United Kingdom.

Where applicable, we use recognised data protection safeguards, including relevant UK adequacy arrangements, the UK-US Data Bridge for eligible organisations or approved contractual protections.

Information about applicable safeguards can be requested using our contact details above.

7. How long we retain information

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including:

  • Order and financial records: normally six years, in accordance with relevant accounting and tax requirements.
  • Customer correspondence and enquiries: generally up to two years, unless a longer period is reasonably necessary.
  • Sensitive information shared in correspondence: deleted once your enquiry is resolved, unless the law requires us to keep it.
  • Marketing information: until you unsubscribe or it is no longer required for lawful marketing purposes.

We may retain limited information where necessary to maintain unsubscribe preferences, comply with legal obligations or establish, exercise or defend legal claims.

8. Cookies

Our website and online shop use cookies and similar technologies.

Essential technologies may be used to operate the website, maintain security and provide shopping basket and checkout functionality.

Additional technologies may be used for analytics, website improvements or marketing where enabled.

Where consent is legally required, we will obtain it before using the relevant technologies. Where an applicable legal exception permits analytics or similar technologies without consent, we will provide the required information and objection mechanism.

9. Your data protection rights

Subject to applicable legal conditions, you may have the right to:

  • Request access to your personal information
  • Request corrections to inaccurate information
  • Request deletion of information
  • Object to certain processing activities
  • Request restrictions on processing
  • Request transfer of eligible information
  • Withdraw consent where processing relies on consent

To exercise your rights, email info@checkyourdrink.co.uk.

We will respond within the time limits required by applicable data protection law, normally one month for individual rights requests.

10. Complaints

If you have concerns about how we handle your information, please contact us at info@checkyourdrink.co.uk.

We will acknowledge data protection complaints within 30 days and investigate them appropriately, keeping you informed and communicating the outcome without undue delay.

You may also complain to the Information Commissioner's Office (ICO):

11. Children

CYD products are suitable for people of all ages. Our website and online shop are not designed to collect personal information from children under 13. If you are under 13, please ask a parent or guardian to place an order or contact us for you. If we learn that we hold information about a child under 13 without parental consent, we will delete it.

12. Changes to this policy

We may update this Privacy Policy to reflect changes to our business practices or legal requirements.

The latest version will be available on our website, with the date of the most recent update displayed above.